@article {connaway_if_2011,
	title = {{\textquotedblleft}If it is too inconvenient I{\textquoteright}m not going after it:{\textquotedblright} Convenience as a critical factor in information-seeking behaviors},
	journal = {Library \& Information Science Research},
	volume = {33},
	number = {3},
	year = {2011},
	pages = {179{\textendash}190},
	abstract = {This article unpacks the findings of two multi-year studies designed to help answer why individuals choose to consult one source over another? What factors play into this decision? The authors found that today{\textquoteright}s users have limited time or attention so convenience is a prime motivator in information seeking. The studies found that convenience is especially important to millennials but that the factor did hold weight across multiple categories of survey respondent. Convenience was found to be important for both academic and every-life information seeking. Alongside ease of access, complete access was determined to be an important factor for information seekers. The authors suggest that libraries promote their complete access resources online. },
	issn = {0740-8188},
	doi = {10.1016/j.lisr.2010.12.002},
	url = {http://www.sciencedirect.com/science/article/pii/S0740818811000375},
	author = {Connaway, Lynn Sillipigni and Dickey, Timothy J. and Radford, Marie L.}
}